veydex

Module · Guests

Marketing

Marketing whose effect you do not have to take on faith.

Most campaigns end with an open rate and a good feeling. Veydex Marketing answers the question that matters instead: did those guests come back because of it?

31 €

/ month · in total

incl. Customer records

Marketing 19 € + Customer records 12 €

A campaign with a control group

One half receives it. The other deliberately does not.

  1. 01Veydex finds the guests who have not been in for eight weeks.
  2. 02Half receive the campaign. The other half deliberately do not — that is the control group.
  3. 03The promo code shows who booked off the back of it.
  4. 04Fourteen days later the difference between the two groups is a number.

What is left at the end is not a good feeling but a difference.

How it works

Veydex Marketing uses the guest data your venue already holds to build targeted campaigns instead of mass mail.

Segments follow actual behaviour. Promo codes show who comes back. And with control groups, Veydex can measure whether a campaign really made a difference.

Not just sending. Understanding whether it worked.

Included

  • Customer segments
  • Email campaigns
  • Promo codes
  • Guests at risk
  • Return analysis
  • Control groups
  • Proof of effect